Articles

My mother gave me my first digitally-printed photo: a snapshot from my wedding reception in summer 2001. She printed it that night and gave it to us the next day. The dull hues of the photo were well-pixelated. It looked like a sun-bleached photocopy of a photocopy.

Today, digital printing is far more technologically advanced, and its products are often indistinguishable from those of offset printing. (In brief: digital printing entails backing four-color toner powder onto the page. Offset printing entails the transfer of the inked image from a plate to a roller and onto the page.)

Digital printing certainly has its advantages: small-batch runs can be completed in under two days, and updates to the image itself can be handled quickly. Offset printing has its own advantages, and we encourage you to learn more from one of our staff members here in Cleveland—especially if your next order of brochures, flyers, or booklets includes 500 units or more. With offset printing, the economies of scale are impressive. For some jobs, an order of 1000 may cost only a few dollars more than an order of 500. (Use our direct mail marketing services to save even more time and money.) While digital printing color standards continue to rise, offset printing remains the best option for getting the colors you want just right.

Foote Printing is a family-owned print shop here in Cleveland, OH. We specialize in offset printing, digital printing, and wide format printing. We also offer in-house graphic design and comprehensive direct mail marketing services.