Articles

By Foote Printing
November 05, 2019 Category • Printing In Color

A common issue many businesses may have is getting the correct color for your printed branding merchandise and marketing. Nowadays, theres a lot more printing thats also digital, so youve got a lot more CMYK printing going on. However, there are a lot of companies that have CMYK colors in their logo. The issue with this is that they are harder to replicate 100%. What are CMYK Colors? CMYK stands for cyan, magenta, yellow and key. The key color in todays printing world is black, so K is black! At Foote Printing, we have some smaller machines that we can print to color two spot colors with, and we have our bigger machines that are capable of printing five and six colors. These bigger machines give us the ability to put one or two Pantone Machining System (PMS) colors on right along with the CMYK like what you need to print pictures. Which Colors Can be Hard to Match? Oranges are notoriously the worst color to try to match from digital to print. You can see in the video that

By Foote Printing
October 29, 2019 Category • Green

Most people probably do not think about the importance of proper lighting when it comes to printing. But did you know that the quality of light can dramatically impact the color of your print? Light has a major influence over how we see colors, and that is proven by the viral internet Blue and Black or Gold and White Dress. The Importance of True Color Though the exact color of that famed dress might not really matter, what does matter is the color of the printed products that you pay for. When you spend time and put a lot of effort into designing the perfect business card, logo, sign, or anything else you could possibly need to be printed, you want it to be the right color. The Benefits of LED Lighting At Foote Printing, we always make sure you are getting the color you expect. And how do we make this happen? With our LED lighting. Every light source throughout our facility, 13,000 plus square feet, produces a more natural light, almost like sunlight. This allows us to see the true

By Foote Printing
October 24, 2019 Category • Bleeding

What is Bleeding? Whenever we ask our customers for files of their design, we ask for high-resolution PDFs with 1/8th inch bleed all around the design. The bleed is kind of like room for error when it comes to printing. If you were to send us a picture without a bleed zone, you might see that part of your picture gets cut off too far or not far enough, and then you have a white space along the edge. Why Do You Need Bleed Space? When you cut a high number of products at the same time, there is a little bit of give when the machine cuts through the sheets. If you do not have that bleed space, you could have white showing, or we would have to cut it shorter than you expected. Many customers have a hard time understanding the concept of bleeding, so we wanted to show you in this video what it is and how it can affect your final product. Having a proper bleed zone is going to help us give you the product you need and allows us to make your piece more professional. If you need

By Foote Printing
October 01, 2019 Category • Customer Service

We want to make your experience with us as easy and helpful as possible. Our goal is the help you get the products you need and work with you on price, design, and techniques. Starting the Process It all starts with contacting us. Whether you prefer to fill out our form at the bottom of this page, email up, or give us a call, we are able to get the ball rolling on your new project. While we are talking back and forth, we are trying to understand exactly what it is you want, and we can make suggestions on how to make that happen. Multilingual Customer Service We are able to provide our customer services in English, German, and Spanish! Providing Guidance with Expertise and Resources If you need help designing your product, we can provide helpful tips or even just design it for you. We can also help make recommendations about best practices in print. If you are using print as a marketing campaign, we have the experience and resources to help you chose the best printing

By Foote Printing
September 24, 2019 Category • Print Marketing, Local

With the growth of digital technology over the last ten or so years, many people may think that printing is becoming obsolete. However, that is not the case. Sure, you may get your weekly newsletters in the form of an email now, but there are still many types of printing that still hold a lot of value when it comes to having the physical piece of paper in your hand. Printing Trends in a Digital World Small Jobs Because of digital marketing, many people do not need as many big printing orders as they did in the past. That means that now, many of our requests are for smaller runs and we have the ability to do that for our customers. For many of our products, we can offer a single piece or as many as you need! Direct Door Mailing Another trend we have noticed is that many of our customers are benefiting from our Direct Door Mailers. These are a quick and affordable advertisement that we mail directly to your customers and potential customers. With the Direct Door Mailers and any of

By Foote Printing
September 17, 2019 Category • Wide Format

At Foote Printing, we provide our clients with many products and services to help them get the high-quality paper products they need for a reasonable price. From menus for restaurants to customized envelopes, we have anything you may need. In order to keep up with our goal of providing you with what you need, we have started offering wide format printed products. Wide Format Printing Services in Cleveland, Ohio There are many great things you can do with wide format products from Foote. We can print banners, posters, yard signs, and even dcor for your wall. Some of the materials we can print our wide format products on are plastics, foam, coroplast, stickers, and more. Another great thing about our wide format products is that they can match your brochure or other marketing materials. We can make any amount of wide format products you need starting from just one single piece; though the price does go down with the more product you buy. If you have any questions about

By Foote Printing
September 10, 2019 Category • Menus

At Foote Printing we have the ability to make so many different types of products for our customers. One of our products that are becoming more popular is our menus, mostly used for restaurants. Durable Menus Many restaurants struggle with how to display their menus. Do you spend a fortune each week on new paper menus, which get dirty, ripped, and are overall wasteful? Do you spend even more money on large, hardbound menus? Or, do you want to spend a reasonable amount of money on a convenient plastic menu which will last a very long time, even at the hand of children? We print our menus on poly print, meaning you dont have to spend the time and money to get the paper laminated. Once you have your menus, they last until youre ready to change the menu. Our menus hold up again, water, food, cleaning products, you name it. The technology we have at Foote Printing allows us to provide you with a small quantity order of menus at a great cost. If you are ready to stop wasting

By Foote Printing
September 03, 2019 Category • Mailing Services

When most people think of Foote Printing, they think that we are a printing company. They definitely are not wrong, but we are so much more than that. Foote Printings three main services are printing, design, and mailing. Mailing Services from Foote Printing About 50% of the products we print eventually end up in the mail as a form of marketing for our customers. We offer many products that are designed to be mailed, such as our direct door mailers, envelopes, and invite packages. Direct Door Mailer Our direct door mailers or postcards are a cost-effective and convenient way for you to easily market your business to people in your area. At Foote, we can help you design your postcard, print it and then mail it for you. Custom Envelopes We can also help you design a custom, and eye-catching envelope for material that you need sent to specific customers, partners, or anyone else who you need to reach via mail. Invite Packaging We do a lot of invite packaging for

By Foote Printing
August 28, 2019 Category • Envelopes

One of the most cost-effective and easy ways to market your business is with customized envelopes. No matter how important the contents of an envelope is, many people might not open just a plain white envelope. However, at Foote Printing, our digital technology allows us to design eye-popping, beautiful envelopes for your business. New Digital Technology For the longest time, envelopes have been a one or two-colored thing. Mainly due to limitations of older printing presses that could handle pulling, that the feeders could actually handle envelopes with the flaps already on their already constructed envelopes and converted after the fact. But now with a lot of the new digital envelope machines coming out, its really nice that you can print these beautiful four-color logos or pictures with someones face on there if you want to. Cost-Effective Marketing Even small runs are very cost-effective and have a really nice looking piece that graphs peoples attention. Everyones trying

By Foote Printing
August 20, 2019 Category • Brochure

Foote Printing has a wide range of experience in producing countless custom pieces for our customers. One of the products that we can provide is a brochure for your business, class project, or just a personal project. Custom Brochures Like all of our pieces, our brochures are completely customizable when it comes to design, size, and the content inside. Likewise, we always work with you to make sure you get what you want for the price you want. We can offer choices when it comes to our brochures that reduce the price is you have a smaller budget. Affordable Brochrues Our example today is a travel size brochure from one of our favorite places in Cleveland, the West Side Market. They needed a brochure that was loaded with information but wouldnt take up too much space or cost an arm and a leg. We were able to produce them a great little brochure that showcases all of the business inside of the Market and some of their coupons. We cut a deal with the owners to make their brochure