Articles
Paper In The Print Marketing World
Did you know paper comes in various colors, sizes, and qualities? Read more below about some interesting facts and information about paper!
The Top Three Finishes Of Paper
There are usually about three different types of paper finishes, they are uncoated, silk matte, and glossy.
Uncoated paper has no extra coating or finishing, so there is no glare on the surface. As a result, this type of paper is suitable for prints that contain a lot of text.
Silk matte laminated paper is a type of paper coated with matte plastic film, making it both durable and smooth to the touch. The material is neither 100% glossy nor 100% matte. Despite its silky suede-like texture, you should be able to write on it with a permanent marker or a standard ballpoint pen.
Glossy paper has a smooth surface because of a chemical coating, which makes the paper highly reflective. The conditions under which glossy prints are displayed must be carefully considered, especially lighting.
Picking The Right Paper Stock
Choosing the correct type of paper is one thing, but choosing which stock to go with for your printing marketing needs is another. The first step is to understand the design you want for your marketing campaign.
Once you figure out your design, Foote Printing can help you make your company's best print marketing decision. We can create various designs through our multiple paper stocks and determine which one works for your need.
Learn More
Foote Printing offers a variety of products and services to our clients. Visit our website for more details about your print marketing needs.
Cleveland Political Printing: How Off-Year Elections Delivered Our Best Month Ever
Posted By Foote Printing
January 14, 2026
Category: General
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Posted By Foote Printing
January 14, 2026
Category: General
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The Number One Art File Mistake That Delays Printing, and How To Fix It
Posted By Foote Printing
January 14, 2026
Category: General
You can design a stunning postcard, but one tiny white sliver along the edge will make it look cheap in an instant. We see it all the time, and it is completely avoidable. At Foote Printing, the most common error that slows jobs down or triggers reprints is simple, no bleed. When files arrive without bleeds, trimming tolerances can reveal thin white edges or force us to under trim, which pushes type uncomfortably close to the cut. I am Michael Duhr, and my team and I want to help you avoid those headaches with a few practical, print-ready habits. Bleeds and Safe Zones, The Foundation of Print-Ready Files If your design prints to the edge, extend background colors, images, and elements past the trim. Add at least 0.125 inch bleed on all sides Keep critical content, logos, and type at least 0.25 inch inside the trim, the safe zone A proper bleed lets us trim cleanly even with slight mechanical variance. A proper safe zone keeps your message from crowding the edge if we must under trim to avoid a white sliver. You can give more bleed if you prefer, even 0.25 inch or more, especially useful for complex layouts. Send the Right File Format and Resolution For commercial printing, PDF is your best friend. Export a print-ready PDF with bleeds turned on Include crop marks if your workflow supports them Avoid sending JPG or PNG as your only file, those often come in at 72 dpi and oversized, which prints poorly If you have to use raster art, ensure it is 300 dpi at final s
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