Paper can be confusing when it comes to the various types of paper out there on the market. The weight of paper also varies depending on which stock you choose for your upcoming project. Foote Printing can help you learn more about the different types of paper, their weight, and how it pertains to your desired design. 

How We Weigh Our Paper

Graphic design companies will use micrometers to measure paper. We use what is called text weight for our materials. This text weight is used for uncoated paper, silk finish, matte finish, or anything thinner. Text weight can come in different options, like 60, 70, 80, or 100 lbs of paper. 

Cover Weights

Cover weight is thicker, more durable, and can be used in various projects, like book covers. Cover weight varies between 60 and 100 lbs of paper. The finish will determine if the paper will come out thinner or thicker. 

Uncoated Paper Weight 

This option is most likely used for things like copy paper. Uncoated paper varies in thickness and is without coating. This option comes in two finishes, matte, and gloss. If you choose matte, you will notice a light gloss finish to your product. But if you decide on gloss, you will see it looks all the same. A gloss finish for an uncoated paper will help photos pop out. 

Helping You Choose The Right Option For Your Next Print Marketing Project 

Paper weight and finish can all seem confusing for people without prior knowledge of the printing industry. But that’s why we are here to help! For questions or inquiries on your next big marketing project, call us by clicking here or filling out the form below for more information!